For sales reps who own a number

The game was always there. Now there's a scoreboard.

Every sales board starts at the proposal — proposals up, deals closed. Pipeway puts the rest of your work on the board: every door knocked, connection made, and appointment booked, scored. Built by a working commercial pest control rep who kept his own score in spreadsheets before building something better. Start with the free Sales Scoreboard — the exact system that changed my sales career.

YOUR SALES FUNNELEXAMPLE WEEK

Prospect attempts100

↓ 70–80% lost

Connections25

↓ 50–70% lost

Booked appointments12

↓ 30–50% lost

Proposals7

↓ 50–70% lost

Sales3

Every funnel leaks — you lose 95–98% of prospects somewhere. The question is: at which stage? Most reps can't answer. That's the whole problem.

You're not short on effort. You're short on visibility.

If you have a revenue goal, you already know the feeling. You're knocking doors, making calls, sending the follow-ups. You're logging activity in a spreadsheet — or worse, not logging it at all. You're working 50–60 hours a week. And you're still missing your number.

The problem isn't hustle. It's not even skill. The problem is you don't know:

RATE

What your connection rate is

…and whether it's actually good, or quietly killing your month.

STAGE

Where prospects drop off

…because nobody ever showed you your own funnel.

LEAK

Which stage kills your close rate

…so you fix the wrong thing, or fix nothing at all.

EDGE

What top reps do differently

…hint: they aren't working more hours than you.

The short version of a long story

I didn't learn this in a sales book. I learned it missing my goal.

Before

I spent 10 years as an actor in Los Angeles. Auditions, rejection, hustle — the constant “will this be the one?” Then I transitioned to commercial pest control sales. I was 34. I had no idea what B2B sales was.

The wall

I missed my goal 8 of my first 10 months on the job. I was working hard — I just hadn't been given the tools to succeed. No data, no visibility, no way to tell why a good month was good or a bad month was bad.

The shift

So I set a hard goal for myself and started tracking everything — every attempt, connection, appointment, proposal, and sale, in the spreadsheet that became this scoreboard. And here's the part nobody tells you: with clean data, the goal becomes perfectly clear. You can see exactly what has to happen this week to hit your number. At that point it's not a mystery anymore — it's just a matter of effort.

After

I hit my goal 7 of the next 8 months. Same job, same territory, same hours — the difference was finally knowing where the work was going.

The breakthrough wasn't working harder. It was seeing where I was leaking — and fixing that.

Read the full story →

The framework

The 5 numbers that matter most

Forget dashboards with forty widgets. If you can only track five numbers, track these — every week. One of them is your leak.

Attempts per day

Every door, call, and email. The raw input your whole month is built on.

Target: 20–30 doors / day

Connection rate

What percent of attempts actually reach the decision maker — not the gatekeeper.

Target: 20–30%

Appointments per week

Conversations are nice. Sit-downs and walk-throughs are where deals start.

Target: 5–10 / week

Proposal close rate

What percent of quotes turn into signed deals. The most expensive leak to ignore.

Target: 30–50%

Revenue per appointment

The average dollar value each sit-down produces. Multiply it out and you can predict your month.

Target: $500–$2,000

Real numbers, not testimonials

My first 17 months, honestly.

No testimonials yet — the app is pre-launch, and I won't invent them. What I have is my own scoreboard, before and after I started tracking. I'll let it make the argument.

Months 1–10Missed my goal 8 of my first 10 months. Working 50–60 hours a week with no data, no visibility, and no tools to tell me why.2 / 10

The shiftSet a scoring system and a daily goal for my activity — every attempt, connection, appointment, proposal, and sale, logged in this exact sheet. The goal became perfectly clear; the rest was effort.—

Months 11–18Hit my goal 7 of the next 8 months. Same job, same territory, same hours — clear numbers.7 / 8

Free — the tool this whole site exists to give you

The Sales Scoreboard

The exact tracking system I built for myself, cleaned up so you can run it. No software to install. No learning curve. A spreadsheet you can start using today — and be finding your leak within two weeks. See everything inside →

✓

The Board

Am I winning, in five seconds: this week against target, your rates against your industry's floors, your red number with its fix, and what has to happen to hit your month.

✓

The Daily Log

One row a day, counts only, about 2 minutes. The rule: if it's not logged, it didn't happen. Every other tab reads it.

✓

The Weekly Score

One row a week, filled from the log. Rates at every stage, red below your floor, grey when the sample is too thin to judge, week over week.

✓

The Monthly Recap

Six months side by side with your goal row, your best month, and the three questions: what worked, what didn't, the one thing to change.

✓

Closed Deals

Every deal with its commission. The tab Pipeway imports, so your history comes with you.

✓

Settings

Your industry, your goal, your deal size. The floors and weekly targets the research gives your industry, all yours to override.

✓

The five fixes

The 5 most common red numbers — and exactly what to try for each one.

Built for

Sales reps who work a pipeline — doors, dials, demos, or all three
Field and outside sales — pest control, cleaning, HVAC, landscaping, and beyond
Inside sales and SDRs — the stages flex from doors to dials
Anyone tired of guessing and ready to start knowing

Not for

Anyone hoping for a magic button — you still have to log the work
Reps who won't look at their own numbers — the sheet only works if you feed it

Where this is going

Half a second to log. A whole career on the board.

The scoreboard is the score on paper — it's how I found my leaks. So I built Pipeway to put the score in motion: a door knock logged by tap, a closed deal logged by voice, and the work is on the board — 47 points against a goal of 25, streak alive — with credit even on days nothing closes. Every morning, a coach reads your numbers and tells you the one thing to work on today. The prize is your payday.

Pipeway home screen with the daily progress ring and activity actions

The work, scoredFour actions, one ring. Two minutes a day.

Pipeway daily briefing analyzing the sales funnel

A coach who reads your numbersEvery morning: what happened, what it means, what to do.

Pipeway sales ledger with closed deals and revenue

Your ledger, aliveEvery deal, every rate, every record — honest numbers only.

Coming to iOS IN TESTING

Pricing is announced at launch — and the scoreboard list hears it first, including the founding-member deal that won't be repeated.

Fair questions

Is this really free?

Yes. No catch. I built the scoreboard for myself and figured other reps might need it too. You'll also get my weekly tips on reading your numbers and first word when the Pipeway app launches — unsubscribe anytime.

Do I need to install anything?

Nope. It's a spreadsheet template — open it in Google Sheets or copy it to Excel. Start logging today.

How long does it take to use?

2–3 minutes a day to log activity, 10–15 minutes on Friday to do the weekly analysis. That's the whole system.

What if I'm not in pest control — or not even in outside sales?

The scoreboard was built for B2B sales, and the stage names flex from doors to dials to demos: attempts → connections → appointments → proposals → sales. Pick your industry on the Settings tab and the floors, weekly targets and stages tune themselves — 31 industries so far, inside and outside, B2B and B2C, plus a general setting for everyone else. If your motion skips a stage, that stage disappears instead of being judged.

Will this actually help me hit my number?

Honest answer: I missed my goal 8 of my first 10 months. After I set a scoring system and a daily goal for my activity, I hit 7 of the next 8. Your results depend on your effort and your market — but you will see where you're leaking, and that's the part nobody else shows you.

What's Pipeway, then?

The scoreboard is the score on paper. Pipeway is the same system as an app — selling, scored: every door knocked, connection made, and appointment booked goes on the board in half a second, with streaks that survive real life, levels and records earned by doing the job, and a coach that reads your numbers every morning. It's in final testing now; the scoreboard list hears first when it opens.

One more time, plainly

Stop guessing. Start knowing. Get the scoreboard — free.

Two minutes a day. Ten minutes on Friday. In two weeks you'll know exactly which stage is costing you deals — probably for the first time in your career.